Amazon Announces Free Analytics and A/B Testing Services for iOS, Android, and Fire OS

Amazon today announced Analytics and A/B Testing services that expand its cross-platform services for iOS and Android developers.

Offered as a single, free SDK, mobile developers can easily track user engagement metrics or test different in-app experiences across iOS, Android, and Fire OS, giving developers the tools they need to increase user engagement and monetization. The Analytics and A/B Testing services are designed to help developers focus more time on building great apps and games, rather than setting up or scaling backend infrastructure. Additionally, because the services are built on Amazon Web Services (AWS), they scale seamlessly from a few users to many millions. 

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