Apple recently acquired Embark, which is another mapping company. The move shows the potential to bring public transit information to Apple’s in-house Maps app. Sources familiar with the deal say that Apple acquired Embark’s entire team and will integrate Embark’s technology into Apple Maps. News of the acquisition recently broke with Jessica Lessin securing confirmation from an Apple spokesperson that the Embark buy had occurred. According to the spokesperson:
Apple buys smaller technology companies from time to time and we generally do not discuss our purpose or plans.
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